Issue 40, Summer/Fall 2025 http://doi.org/10.70090/AMS.40gshaya Scroll down for Arabic abstract. The study aims to analyze narration and framing in the coverage by two websites—Al Jazeera Net and CNN in Arabic—of Trump's plan regarding the halt of the war on Gaza, and to trace the transformations in coverage before and after …
Read More »Governance of Generative Artificial Intelligence in Digital Marketing: A Comparative Analysis of Global Systems from a Consumer Protection Perspective (Arabic)
Issue 40, Summer/Fall 2025 http://doi.org/10.70090/AMS.40hnaash Scroll down for Arabic abstract. The study aims to analyze the legal and ethical challenges of the governance of generative artificial intelligence in digital marketing, which has turned into an arena of geopolitical struggle in which major powers compete to impose their standards as instruments …
Read More »Egyptian Audience Perception of Algorithmic Bias in the Coverage of Geopolitical Conflicts and Its Relationship to Digital Freedom of Expression (Arabic)
Issue 40, Summer/Fall 2025 http://doi.org/10.70090/AMS.40hsa Scroll down for Arabic abstract. This study aims to measure the level of perception among a sample of the Egyptian audience regarding the concept of algorithmic bias on social media platforms and generative artificial intelligence models toward content related to the war on Gaza. It …
Read More »The Role of Hate Speech in Reinforcing Incitement to Genocide: Israeli Channel 14’s Coverage of the Return of the Displaced to Northern Gaza Strip as a Case Study (Arabic)
Issue 40, Summer/Fall 2025 http://doi.org/10.70090/AMS.40rha Scroll down for Arabic abstract. This study aims to examine the role of hate speech in reinforcing incitement to genocide, through a content analysis of the media coverage by the Israeli Channel 14 and its audience comments on the issue of the return of the …
Read More »Toward a Sustainable Model: A Critical Analysis of Business Models in Omani Newspapers amid Digital Transformation (Arabic)
Issue 39, Winter/Spring 2025 http://doi.org/10.70090/AMS.39hn Scroll down for Arabic abstract. This study analyzes the business models adopted in Omani journalism in the context of digital transformation. It employs a qualitative approach that includes semi-structured in-depth interviews with a number of journalists and newspaper management teams, alongside an analysis of institutional …
Read More »Digital Influencer Economies in Algeria: A Field Study of Educational Content Creators (Arabic)
Issue 39, Winter/Spring 2025 http://doi.org/10.70090/AMS.39lrlf Scroll down for Arabic abstract. This study examines digital influencer economies by focusing on educational content creators in Algeria, with particular attention to research gaps and the regulatory and legal challenges they face. The study adopts a mixed-methods design (quantitative and qualitative): semi-structured in-depth interviews …
Read More »Emerging Digital Platforms for Visual Content Production in Yemen: A Case Study of the “Nas Aden” Platform (Arabic)
Issue 39, Winter/Spring 2025 http://doi.org/10.70090/AMS.39smaa Scroll down for Arabic abstract. This study aims to examine the state of emerging digital platforms producing visual content in Yemen through a case study of the “Nas Aden” platform. The methodology is based on a case-study design, including in-depth interviews with four members of …
Read More »International Conflict Discourse in U.S. Presidential Campaigns: A Critical Discourse Analysis of the 2024 Candidates’ Rhetoric (Arabic)
Issue 38, Summer/Fall 2024 http://doi.org/10.70090/AMS.38.ASH1 Scroll down for Arabic abstract. This study critically examines the rhetoric of 2024 U.S. presidential candidates Kamala Harris and Donald Trump in relation to major international conflicts, including the Gaza war, the war in Ukraine, U.S.-Iran tensions, U.S.-China relations, and the Taiwan issue. Employing a …
Read More »Framing Palestinian Women in Al Jazeera’s Coverage of the Gaza War (Arabic)
Issue 38, Summer/Fall 2024 http://doi.org/10.70090/AMS.38.RS1 Scroll down for Arabic abstract. This study investigates the framing of Palestinian women in Al Jazeera’s coverage of the most recent war on the Gaza Strip, aiming to reveal how media narratives may reinforce stereotypes or marginalize the multifaceted roles of women in Palestinian society. …
Read More »A Semiotic Analysis of Palestinian and Israeli Political Cartoons on the 2023 Gaza War Across Digital Cartoon Platforms (Arabic)
Issue 38, Summer/Fall 2024 http://doi.org/10.70090/AMS.38.SAHM1 Scroll down for Arabic abstract. This study conducts a semiotic analysis of political cartoons produced by Palestinian and Israeli cartoonists in response to the Gaza War, covering the period from October 7, 2023, to the first anniversary of the conflict in October 2024. Through a …
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