Issue 38, Summer/Fall 2024 http://doi.org/10.70090/AMS.38.SAHM1 Scroll down for Arabic abstract. This study conducts a semiotic analysis of political cartoons produced by Palestinian and Israeli cartoonists in response to the Gaza War, covering the period from October 7, 2023, to the first anniversary of the conflict in October 2024. Through a …

Issue 38, Summer/Fall 2024 http://doi.org/10.70090/AMS.38.AAKR1 Abstract This pilot study employs corpus-assisted critical discourse analysis (CDA) to examine media portrayals of the Great March of Return (GMR) in two contrasting news outlets: The Palestine Chronicle (PC) and Haaretz. A corpus of 11,611 words was compiled from 18 articles published between March …

Issue 38, Summer/Fall 2024 http://doi.org/10.70090/AMS.38.AH1 Scroll down for Arabic abstract. This study examines the use of conceptual metaphors—ontological, orientational, and structural—in the media discourse on the Syrian crisis, as presented on the websites of RT Arabic and BBC Arabic. By analyzing the metaphorical language embedded in news coverage, the research …

Issue 38, Summer/Fall 2024 http://doi.org/10.70090/AMS.38.a1 Abstract Social media integration has transformed news gathering. This study explores the perceptions of  journalists in Oman regarding the opportunities and challenges associated with utilizing social media in their newsroom operations. Through semi-structured interviews with journalists from the country’s only television station that produces news—Oman …

Issue 38, Summer/Fall 2024 http://doi.org/10.70090/AMS.38.HAB1 Scroll down for Arabic abstract. This study investigates Arab journalists’ attitudes toward the use of drone technology in Al Arabiya Channel’s coverage of the Gaza War. Utilizing the survey method, data were collected through an online questionnaire distributed via Google Forms to a purposive sample …

Issue 38, Summer/Fall 2024 http://doi.org/10.70090/AMS.38.DT1 Abstract This research seeks to identify influential online actors on X and study the thematic narratives in the digital public sphere, with a specific focus on communications pertaining to Palestinian protests. In challenging the mainstream narratives propagated by traditional media outlets in some Western countries, …

Issue 37, Winter/Spring 2024 https://doi.org/10.70090/MH24RVSP Abstract The integration of artificial intelligence (AI) into media has rendered it crucial to comprehend public acceptance of this technology. The four comprehensive models developed and tested in this research employ structural equation modelling, which offers a thorough analysis of the factors influencing public acceptance …

Issue 37, Winter/Spring 2024 https://doi.org/10.70090/AFA24DDI Abstract The study explores the artificial intelligence (AI) divide in Egypt while considering the moderating influence of age/generation. The research compares digital natives born in the digital age vis-à-vis digital immigrants who grew up in less technologically adapted environments. The study uses the UTAUT2 model …

Issue 37, Winter/Spring 2024 https://doi.org/10.70090/SSDE24CM Abstract The proliferation of artificial intelligence (AI) technologies has revolutionized business. Simultaneously, marketers have benefited tremendously from this technology, which has enhanced digital marketing capacities. This is achieved by AI analyzing individual consumer data and purchasing behavior to target specific products that suit personal preferences, …

Issue 37, Winter/Spring 2024 https://doi.org/10.70090/ON24CTJJ Abstract Artificial intelligence (AI) is a tremendous technological advancement that impacts journalism. The expansion of AI throughout the news industry could help manage routine tasks traditionally performed by journalists, which unburdens journalists from mundane tasks and allows them to reallocate their time to other novel …