Issue 37, Winter/Spring 2024 https://doi.org/10.70090/MH24RVSP Abstract The integration of artificial intelligence (AI) into media has rendered it crucial to comprehend public acceptance of this technology. The four comprehensive models developed and tested in this research employ structural equation modelling, which offers a thorough analysis of the factors influencing public acceptance …

Connock, A. (2022). Media Management and Artificial Intelligence Understanding Media Business Models in the Digital Age. Routledge. ISBN 9781032100944, 344 Pages 16 B/W Illustrations, Published November 18, 2022, by Routledge. The recently published book authored by Alex Connock scrutinizes contemporary media business models in the context of Artificial Intelligence (AI) and …