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Tag Archives: Omani journalism

Toward a Sustainable Model: A Critical Analysis of Business Models in Omani Newspapers amid Digital Transformation (Arabic)

Flickr-Courtesy of Marcio Cabral de Moura

Issue 39, Winter/Spring 2025 Scroll down for Arabic abstract. This study analyzes the business models adopted in Omani journalism in the context of digital transformation. It employs a qualitative approach that includes semi-structured in-depth interviews with a number of journalists and newspaper management teams, alongside an analysis of institutional practices. …

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