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Azza Ahmed

Professor, College of Communication and Media Sciences at Zayed University, United Arab Emirates, and The College of Communication at Cairo University, Egypt.

Email: Azza.ahmed@zu.ac.ae

ORCID: https://orcid.org/0000-0002-5582-6075

Impact of US Drama Binge-Watching in the Emirates: Third-Person Effect and Cultural Self-Conceptual

Issue 30, summer/fall 2020 https://doi.org/10.70090/AA203PEC Abstract The study investigates respondents’ perception of the negative effects of US drama binge-watching on their cultural values as compared with its perceived effects on the cultural values of others. The study helps in understanding the extent to which Arab residents in the United Arab …

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