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Marwa Atyah

Marwa Atyah Mohammed Atyah is Associate Professor, Faculty of Communication & Media, King Abdulaziz University, Kingdom of Saudi Arabia (KSA)

The Effect of using Artificial Intelligence Technologies in Presenting News Stories in Virtual Reality Immersive Experiences (Arabic)

Scroll down for the Arabic abstract. Abstract This study aims at uncovering the effect of using artificial intelligence (AI) techniques on two levels of virtual reality (360° video and immersive 3D) while presenting news stories in recipients’ immersive experiences. To achieve this goal, a field experiment was designed to collect …

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