It seemed a mere coincidence that only two days after the airing of the CBS 60 Minutes on Abu Gharaib prison torture April 26, 2004, Margaret Tutweiler, the US undersecretary for Public Diplomacy, resigned to take a position in the New York Stock Exchange. Ms. Tutweiler's resignation was as low-key …
Read More »Alhurra is at the Heart of the War of Ideas
Debate and discussion are at the cornerstone of any democracy. There have been many changes throughout the Middle East in the past year with the elections in Iraq, Palestine, and Saudi Arabia, as well as the demonstrations in Lebanon and the Mubarak Initiative. As the political landscape of the Middle …
Read More »Broadcasting and American Public Diplomacy
When Americans became aware that the prestige of the United States after 9/11 had declined seriously in the Arab world, many called for an intensified public diplomacy effort in the Middle East in order to reverse that decline. Reacting to that concern, the Broadcasting Board of Governors, which is responsible …
Read More »Alhurra on the Cairo Street
A heated debate rages within public diplomacy circles over who is watching Alhurra and how the channel is perceived by Arab audiences. Polls commissioned by Alhurra indicate much higher viewership numbers and credibility ratings than those reported in independent surveys conducted by academics and Arab research organizations. In an effort …
Read More »A Second Look at Alhurra: US-Funded Channel Comes of Age on the Front Lines of the ‘Battle for Hearts and Minds’
The nondescript redbrick building housing Alhurra's state-of-the-art television studios lies tucked between offices for Lockheed Martin and Boeing just outside Washington, DC. Although it boasts an arsenal far different from that of its neighbors, the location of the US-funded Arabic satellite channel, at the heart of the military industrial complex, …
Read More »Interview with Mouafac Harb, Alhurra Executive Vice President and Director of Network News
It has been a year and a half since US-funded Arabic satellite channel Alhurra started broadcasting on 14 February 2004. Even before the channel's launch, it was a magnet for controversy -- many in the Arab media denounced it as propaganda while some Washington insiders questioned the decision to spend …
Read More »Reaching the Arabs through Alhurra: US Chooses Easy Way Out?
After comprehensive investigations by expert panels, US public diplomacy officials have succeeded in figuring out why US public diplomacy targeting the Arab world have failed: it is the Arab media and more specifically the pan-Arab television channels, with Al Jazeera as the main culprit. In his State of the Union …
Read More »U.S.-Funded Sat Channel Al-Hurra Launches to Mixed Reviews
Whether you love or hate the idea of a US-funded, Arabic-language satellite news station broadcasting to the Arab world, Al-Hurra - which launched regionally in mid-February - appears set to stay the course. When asked about what the channel had to prove in order to secure its annual funding from …
Read More »Alhurra—Dialogue with the Deaf
The United States Government's new Arabic-language satellite television channel claims to be bringing something new to the Arab world. The message is impossible to miss, as it is incessantly hyped in the clumsily cued station promos: If you look, you must surely see; a new horizon; a new window on the …
Read More »A New Look to Arab News
There is something very important to be said about competition, especially within the media. With the onslaught of cable and satellite networks in the United States, Americans can easily watch a news story on four or five different channels, to ensure they get a balanced and accurate idea of what …
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